Götti Switzerland Launches "Never not in style since 1998" Campaign

Götti Switzerland has introduced a new brand campaign titled "Never not in style since 1998," featuring portraits that explore style as an expression of identity, culture, and personality. The initiative combines photography and video, highlighting four creative figures: actor and singer Carlos Leal, architect Jasmin Grego, photographer Kim Pham, and musician Luca. Swiss photographer Kostas Maros led the visual execution, employing a cinematic aesthetic with dark tones, soft light, and hand-painted backgrounds inspired by Rembrandt’s chiaroscuro. Production utilized a Swiss-made ALPA medium-format camera, which Maros stated was used for a commercial production for the first time. Both the new collection and the campaign are available through the company's partner stores.