Optiswiss Appoints Thomas Ruland as Sales Manager for Northwest/West Germany

Swiss spectacle lens manufacturer Optiswiss appointed Thomas Ruland as Sales Manager for the Northwest/West region of Germany, effective October 1, 2026. A certified optician and master optician previously serving as regional and operations manager at Viehoff Group, Ruland reports directly to Regional Sales Manager Stephan Sachau. His responsibilities include developing existing customer relationships, establishing new partnerships, and supporting opticians with Optiswiss’s lens portfolio. The company states this personnel addition reinforces its commitment to close collaboration with specialized optical retailers and local personal exchange. This appointment follows earlier additions to the German sales team in April 2026.