MIDO 2027 visitor and press registration opens for February event in Milan

Registration is now open for visitors and journalists attending MIDO 2027, scheduled for February 6–8 at Fiera Milano Rho. President Lorraine Berton confirmed the edition will feature new exhibitors alongside returning companies, reinforcing its role as a platform for the global eyewear supply chain. The event includes The Vision Stage in Pavilion 1, hosting approximately 20 cultural and industry events over three days. New digital initiative My Fair Plus allows attendees to book city experiences beyond the exhibition halls. Special travel deals are arranged for professionals from the US, Canada, Latin America, and Chinese cities including Wenzhou, Shenzhen, and Shanghai.