Yohji Yamamoto Unveils YYSUN504 and YY040 Eyewear Models with New Campaign
Yohji Yamamoto Eyewear Campaign: A Revolutionary Evolution
Yohji Yamamoto has unveiled two new eyewear models, YYSUN504 and YY040, alongside a new marketing campaign. The YYSUN504 hexagonal sunglasses feature 3D bevels on the bridge, matt black titanium temples, and nose pads with Y-shaped end-pieces, finished with signature gold screws. The YY040 combination frames incorporate distinctive Y-shaped end-pieces, titanium temples, and nose pads, with sleek 3D bevels and seamless structural detailing on the top bar. YY040 is available in three color combinations: black and brushed gun, tortoise brown and gold, and crystal grey and brushed silver. These releases extend the brand’s influence within its eyewear collection, which emphasizes a balance of volume and lightness using industrial metals and rich textures.
Source:The Optical Journal · opticaljournal.com