Optikam Trainer Highlights Proactive Support to Sustain Digital Dispensing Adoption
Is It Time to Lose the Markers and Rulers?
At the United Opticians Association Leadership Conference in Chicago, Joel Wolf, national trainer for Optikam, addressed concerns about digital measurement tools falling into disuse after initial excitement. Wolf stated that Optikam maintains low drop-off rates by proactively monitoring usage patterns and providing additional training when data indicates reduced engagement. The discussion emphasized that successful integration of digital dispensing technology depends on ongoing support rather than acquisition alone. While acknowledging various strong tools exist in the market, the article notes that digital solutions improve accuracy, consistency, and patient experience compared to traditional manual methods like PD rulers. This shift aims to transform eyewear selection into an interactive, educational process that builds consumer confidence and elevates practice perception.
Source:20/20 Magazine · 2020mag.com