Ray-Ban Meta Launches Audio-Only Line and Gen 3 Smart Glasses with Expanded Optical Options
Ray-Ban Meta presenta su nueva generación de gafas con IA y amplía las opciones de diseño y graduación
Ray-Ban Meta announced two new product families: Ray-Ban Meta Audio, which removes the camera to focus on open-ear speakers and Meta AI features, and Ray-Ban Meta (Gen 3), featuring 3K Ultra HD cameras and six microphones. The Audio line debuts in Clubmaster and Burbank frames at €349 starting October 13, while Gen 3 includes Wayfarer, Aviator, and Zena designs priced from €449. Both lines offer extensive lens options, including prescription, Transitions®, polarized, and blue-light filtering variants. Availability is expanding to markets such as South Africa, Portugal, Poland, Malaysia, Thailand, Indonesia, the Philippines, and New Zealand. Additionally, the Meta Ray-Ban Display line will reach Canada and the UK on September 24, followed by Italy, France, and Germany on October 13.
The launch expands the smart eyewear product line with distinct audio-only and camera-equipped models, offering diverse optical configurations and international availability that directly impact online retail assortment.
Source:Lookvision · lookvision.es