CooperVision launches MyDay Energys daily lenses in Sweden

CooperVision has launched the MyDay Energys daily contact lens on the Swedish market. The product targets comfort during visually demanding activities, particularly those involving digital screens, by combining an optical design intended to reduce focusing strain with Aquaform technology for moisture retention. It also utilizes ComfortBoost technology to facilitate focus across various visual tasks. According to clinical studies cited by CooperVision, users reported higher end-of-day comfort and less dryness compared to standard MyDay lenses, with twice as many participants preferring the new variant. Martin Lingvall, Professional Affairs Manager for Nordics, noted that screen time continues to raise patient expectations for lens comfort. MyDay Energys complements the existing MyDay range, which includes spherical, toric, multifocal, and myopia control options.