ARCUS announces optical launch and partnership with Marc Le Bihan
ARCUS announces optical launch at Marc Le Bihan
ARCUS announced a strategic partnership with French retailer Marc Le Bihan, marking the official launch of its first optical frame collection. The debut featured a pop-up at the Marc Le Bihan boutique in Paris from September 28 to October 6, 2026. Founded in 2023 for hand-pierced sunglasses, ARCUS adapted five emblematic frames into optical styles available at the new store. The brand offers a hybrid shopping experience where customers in France can order via the ARCUS website and book appointments at nearby Marc Le Bihan locations. Partner opticians perform measurements and lens customization on-site, allowing customers to choose between in-store pickup or paid home delivery after final assembly.
Source:20/20 Europe · 2020europe.com