Megane Top Launches Crapt Eyewear Collection and Web Commercials

Megane Top, operating under the brand name "Megane Ichiba," released four new web commercials for its original eyewear label "Crapt" on September 15, 2026. The ads feature TOMORROW X TOGETHER members BEOMGYU, TAEHYUN, and HUENINGKAI as new characters, depicting everyday scenarios such as crosswalks, gyms, and convenience stores to align with the brand's new "One Mile Eyewear" concept. This initiative precedes the nationwide retail sale of new Crapt products at all Megane Ichiba stores in Japan, scheduled to begin on September 19, 2026. Accompanying promotions include a must-buy campaign offering special photo and sticker gifts with purchases, alongside a follow-and-repost campaign on the official X account.

Megane Top will launch the "Crapt" eyewear collection under its new "One Mile Eyewear" concept on September 19, 2026, at all Megane Ichiba stores and their website. Designed for short trips within a one-mile radius, the line features 16 frame styles across 48 variations, including Boston, Wellington, and square shapes. The frames use slightly larger lens heights to create a clean facial impression and offer colors like pink gold, silver, clear, and black. Priced at ¥13,200 (tax-inclusive) with lenses included, the collection aims to complement casual outfits such as sweatshirts and sneakers. A limited pre-sale of artist-worn items runs from September 16 to 18, 2026, online. Accompanying marketing includes web commercials featuring members of TOMORROW X TOGETHER and purchase-based campaigns.