MOREL Donates $2 Per Frame to Breast Cancer Research Foundation During Pink October Initiative
MOREL’S Pink October Initiative Supports Breast Cancer Awareness
French eyewear company MOREL announced a donation initiative for October, Breast Cancer Awareness Month. The company will donate $2 from every frame purchased from its curated “Pink October Collection” to the Breast Cancer Research Foundation. This collection features styles in pink, purple, and red shades. Each qualifying order includes a symbolic pink ribbon keychain. Additionally, MOREL is offering accounts an exclusive graphic featuring imagery from its latest ODYSSEA campaign. The initiative aims to support breast cancer research and awareness, noting that 2.3 million people are diagnosed with breast cancer annually.
Source:The Optical Journal · opticaljournal.com