Published through 2026-11-03 09:41 UTC · Automated cloud publishing.
100% Optical Announces ‘Frame of Mind’ Curated Space
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100% Optical has announced the launch of a new curated destination titled 'Frame of Mind,' dedicated to celebrating independent eyewear design. The initiative is scheduled to debut during the trade show's return to Excel London, taking place from February 27 to March 1, 2027. According to organizers, this space will serve as a focal point for showcasing unique and artisanal frames within the broader exhibition context. The announcement highlights the event's ongoing commitment to supporting niche designers and providing attendees with specialized areas to explore emerging trends in optical fashion. As the primary details regarding specific exhibitors or layout configurations remain limited in the current reporting, the focus remains on the strategic introduction of this dedicated zone aimed at enhancing the visitor experience through curated content.
AI-generated from reporting · updated 8 days ago
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- Vision Monday — Business100% Optical Announces ‘Frame of Mind’ Curated Space for February 2027
100% Optical announced Frame of Mind, a new destination celebrating independent eyewear design, scheduled to launch when the annual event returns to Excel London from February 27 to March 1, 2027. Organizers state the space is created to connect innovative eyewear designers with independent opticians, practice owners and boutique retailers. The announcement precedes the actual opening of the curated area at the upcoming show dates.
Event coverage trend
Current coverage 3·Comparable peak 6（10-27 18:00）·Comparable change over 24 hours -51%
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