Published through 2026-11-02 20:16 UTC · Automated cloud publishing.
16th Assottica Conference Set for October 2026 in Rome
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The 16th Assottica Conference is scheduled to take place on October 25–26, 2026, at the Ergife Palace Hotel in Rome. According to a report from Ottica Italiana published on October 23, 2026, organizers have selected "Il valore che si applica" (Applied Value) as the central theme for this year's event. The conference will focus specifically on applied contactology, highlighting its role in generating value within the eyewear and optical industry. This announcement confirms the specific dates and venue previously anticipated for the annual gathering, which serves as a key platform for industry professionals to discuss trends and innovations. The emphasis on contactology suggests a targeted agenda addressing lens care, fitting technologies, and professional practices related to contact lenses, distinguishing this edition from broader general eyewear discussions. As the event approaches, stakeholders are preparing for sessions that explore how applied contactological expertise contributes to business growth and patient care standards.
AI-generated from reporting · updated 10 days ago
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- Ottica ItalianaAssottica 2026 Conference to Focus on Applied Contactology Value in Rome
The 16th Assottica Conference will take place October 25–26, 2026, at the Ergife Palace Hotel in Rome. Organizers selected “Il valore che si applica” as the theme, emphasizing contactology’s role in creating value for professionals and optical centers. Journalist Mia Ceran will host sessions featuring scientific research, market analysis by GfK, and workshops. A new survey by Jarach & Associati regarding Gen Z, Millennials, and Over 45 behaviors will be presented alongside a consumer roundtable. The event strengthens its partnership with TFOS, including updates on Dews III dry eye guidelines. Initiatives for young professionals, such as “Buongiorno Futuro” networking and Student Voice, are also scheduled.