Published through 2026-11-02 23:51 UTC · Automated cloud publishing.
ExpoÓptica&Audio 2028 Unveils New Visual Identity and Expanded Audio Focus
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Organizers of ExpoÓptica&Audio have officially initiated preparations for the 2028 edition, which is scheduled to take place from March 25 to 28 in Madrid. According to reporting by Lookvision on October 28, 2026, the event will introduce a new visual identity designed to highlight the integration of optical health, innovation, and an expanded focus on audio technology. This announcement marks a strategic shift in the exhibition's branding and thematic scope, aiming to reflect the converging interests of the eyewear and hearing sectors. The updated image is intended to emphasize these dual pillars as central components of the upcoming trade fair. While specific details regarding exhibitor participation or additional programming changes were not provided in this initial update, the confirmation of dates and location establishes the timeline for the next major iteration of the event. The move to broaden the audio focus alongside traditional optical offerings suggests an effort to attract a wider range of industry professionals interested in both vision care and auditory health solutions.
AI-generated from reporting · updated 6 days ago
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- LookvisionExpoÓptica&Audio 2028 Announces New Visual Identity and Expanded Audio Focus for March Event in Madrid
Organizers of ExpoÓptica&Audio announced preparations for the 2028 edition, scheduled for March 25–28 in Madrid. The event will feature a new visual identity emphasizing the integration of optical health, innovation, and trends, while granting increased prominence to the audio sector as a growth vector for optical retailers. Director Félix García-Fajardo stated the goal is to provide a dynamic business and knowledge platform with broader product offerings in technology, fashion, and audiology. The fair will include the Optom congress and updated forums covering lenses, equipment, diagnosis, digitalization, and sustainability. Additionally, ExpoÓptica&Audio confirmed its participation as an exhibitor at SILMO in Paris from September 25–28, aiming to strengthen international connections within the optical and audiological industries.
Event coverage trend
Current coverage 3·Comparable peak 9（10-28 20:00）·Comparable change over 24 hours -51%
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