Megane Top releases new Crapt web CMs featuring TOMORROW X TOGETHER members ahead of product launch
Megane Top, operating under the brand name "Megane Ichiba," released four new web commercials for its original eyewear label "Crapt" on September 15, 2026. The ads feature TOMORROW X TOGETHER members BEOMGYU, TAEHYUN, and HUENINGKAI as new characters, depicting everyday scenarios such as crosswalks, gyms, and convenience stores to align with the brand's new "One Mile Eyewear" concept. This initiative precedes the nationwide retail sale of new Crapt products at all Megane Ichiba stores in Japan, scheduled to begin on September 19, 2026. Accompanying promotions include a must-buy campaign offering special photo and sticker gifts with purchases, alongside a follow-and-repost campaign on the official X account.